Purple Cow Modernizes B2B eCommerce, Boosts Sales of Industrial Supplier by 30% in 90 Days
Increase in Sales
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%
Reduction in ORP Time
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%
Client Background
Rooted in the heart of industrial innovation, our client stands as a stalwart in the realm of industrial supply. With a legacy of excellence spanning decades, they have earned the trust of countless businesses worldwide. Yet, amid the swift currents of technological advancement, they find themselves at a crossroads.
The Challenge
Our client needed to update their online platform to keep up with today's digital world. Their goal is to make buying easier for their business customers and make their own operations smoother.
Our Approach
Understanding the unique challenges and opportunities of the client’s business, we proposed leveraging Adobe Commerce (formerly Magento) for its robust B2B capabilities and extensive customization options. Recognizing the client’s goal to revolutionize their eCommerce platform, we embarked on a journey to tailor a solution that would exceed their expectations.
The Solution
Our team of skilled developers meticulously customized the Adobe Commerce platform to create a seamless B2B experience. Here are some key highlights:
Personalized Pricing
We implemented a robust pricing structure that accommodated the client's tiered pricing models and complex discount schemes.
Bulk Ordering
We streamlined the bulk ordering process, allowing customers to easily manage large purchases and benefit from quantity discounts.
Account Management Features
A dedicated account management portal was developed, empowering customers to track orders, manage user accounts, and access product information readily.
ERP & CRM Integration
Seamless integration with the client's existing ERP and CRM systems ensured smooth data flow, eliminated manual data entry, and optimized back-office operations.
Results Achieved
Significant Sales Growth:
1. Within the first year of launching the Shopify store, the client
experienced a remarkable 200% increase in online sales.
2.This surge in sales not only exceeded expectations but also
validated the effectiveness of the digital transition strategy.
experienced a remarkable 200% increase in online sales.
2.This surge in sales not only exceeded expectations but also
validated the effectiveness of the digital transition strategy.
Successful Transition:
1. The successful transition to eCommerce enabled the client to adapt
to changing consumer preferences and market dynamics.
2. By embracing a digital-first business model, the client expanded its
market reach and established a strong online presence.
to changing consumer preferences and market dynamics.
2. By embracing a digital-first business model, the client expanded its
market reach and established a strong online presence.
Wider Audience Reach:
1. Our solutions empowered the client to reach a wider audience beyond
their traditional geographical constraints.
2. With enhanced visibility and accessibility, the brand attracted new
customers and fostered brand loyalty among existing ones.
their traditional geographical constraints.
2. With enhanced visibility and accessibility, the brand attracted new
customers and fostered brand loyalty among existing ones.
In conclusion, our strategic implementation of Shopify, coupled with tailored features and extensive training, facilitated the lifestyle brand's seamless transition to eCommerce, resulting in significant sales growth and market expansion.
Results Achieved
The impact of Purple Cow's strategic approach was immediate and impactful. The client experienced a significant
30% Increase in Sales
The modernized platform, with its improved functionality and user experience, attracted new customers and encouraged existing customers to purchase more frequently and in larger quantities.
20% Reduction in Order Processing Time
Streamlining the ordering process and integrating systems eliminated manual tasks and redundancies, leading to significant efficiency gains.
Enhanced Customer Satisfaction
A user-friendly platform with personalized features and a streamlined ordering process resulted in a happier and more engaged customer base.
Testimonial
The Purple Cow Advantage
This case study exemplifies Purple Cow's expertise in crafting customized B2B eCommerce solutions. We go beyond the off-the-shelf approach, meticulously analyzing your unique needs and tailoring solutions that drive business growth.
Are you ready to revolutionize your B2B eCommerce experience? Contact Purple Cow today and let us unlock the full potential of your online sales channel.
Services Offered:
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Choosing Purple Cow was one of the best decisions we made. Their innovative approach to modernizing our B2B eCommerce platform led to a remarkable increase in sales. Their team's dedication and proficiency are truly commendable!